SKARtec Digital Marketing Academy
is an institute that empowers students, entrepreneurs and business owners with digital marketing and business skills so you can establish, grow a business, build successful companies and create jobs. Our trainings, tools and program address educational needs, improve and strengthen skills that will enable you to move forward in your career.
Frequently Asked Questions
Each course comprises of lectures, multiple learning resources and practical exercises. According to Suresh, Founder & Trainer of SKARtec Digital Marketing Academy, “The digital marketing course enables students to deep-dive into each of the specialist areas and follow a targeted career path. Becoming a master of your craft in the digital marketing sector makes it easier to stand out and quickly propel you to senior positions through rapid growth in your specialist area.
The digital marketing courses are available to study flexibly online via desktop or tablet with lectures delivered live every day and supporting resources available for students to access at a time and pace that suits them. It is a program uniquely designed for current and aspiring marketing professionals, to help them transform into digital marketers of the future.
Today businesses and consumers are shifting their focus to the digital medium and companies are increasingly engaging their consumers through digital platforms. There are 462 Million total Internet users in India and the digital advertising market has grown at a rate of 34.8% annually between 2010 and 2016. This indicates a larger shift in focus from traditional to digital marketing mediums. These market trends have created tremendous opportunities for professionals who are equipped with the necessary digital skills.
Why is this course relevant today ?
The Digital Marketing Course takes a holistic view of digital marketing, whilst really focusing on the more quantitative and data-driven aspects of contemporary marketing. You’ll be pushed to gain a clear understanding of a business’ goals and brand voice in order to launch a truly effective marketing campaign. Students will learn how to utilize analytics in order to make data-driven decisions ranging from audience segmentation and targeting, to what content resonates best with users.
What practical skill sets can I expect to have upon completion of the course?
By the end of the course, you’ll be able to – Utilize business goals and brand voice in order to generate effective digital marketing campaigns, Analyze company data through Google Analytics in order to make informed decisions regarding marketing channels, audience segmentation, and areas of improvement on a brand’s given site, Think critically about your brand’s content: from what’s on your site, to your Facebook, Twitter and LinkedIn pages, Create, target, launch, and track Facebook, Twitter, and Google AdWords campaigns, Clearly define the scope of digital marketing, from social, to display, and email marketing.
Do I need a background in marketing or IT?
A background in a related discipline is not required – the aim of the Digital Marketing Expertise Course is to allow you to learn everything you need to know about digital marketing and to kick start a new and exciting career. You may be a business owner looking to take your online marketing to the next level or you may be someone looking for a change of career. The only prerequisite is that you have in an interest in a digital marketing career. Any person interested in this course should have Basic Knowledge of Computer Operation, MS-Office, Keyboard Shortcuts, Knowledge of Internet – without which it is not possible to undertake this course.
Do you offer any certificate upon completion of a course?
We provide certificate after completion of the course which you can showcase to your employers. We are focused on helping students achieve a mastery of skills they need to learn.
Can I just learn on my own?
Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At SKARtec Academy we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!
What is the time commitment for the digital marketing specialist course?
There is no magical number because each student learns at their own pace. Our recommendation is to spend as much time as possible practising and applying the skills you learn to real projects.
Can the fee be paid in installments?
Students can pay the fee in 2 installments. The first installment should be paid before commencement of the first session & the balance should be paid before commencement of Session No.9.