The influencer marketing sector is witnessing a transition as a result of the epidemic and the growing need for brands to communicate directly with customers. The India Influencer Marketing Report was released today by INCA, GroupM’s brand-safe influencer and...
YouTube launched its first paid streaming service, YouTube Red, in 2014 in order to offset income losses caused by adblocking. However, it took more than six years after rebranding as YouTube Premium for the site to begin producing consistent and sustainable revenue...
