Social networks have given birth to fake people with pretentious lives, and this life makes us feel flawed and unhappy. Someone has collected more likes than you, and you are already gripped by anxiety and envy. The feeling of melancholy and depression increases. You...
At the end of 2019, the average reach of Facebook posts fell by 2.2%, which means that brands can fairly expect that only 5.5% of their followers will see their posts. Large brands with a large audience may have even lower metrics. Of course, the algorithm for...
Although some SMM specialists work remotely though quite normally and efficiently before the quarantine, for many of them, remote work is something new and incomprehensible. There are a million questions about how to create visual content now, choose social media...
Probably we have one of the best marketing technologies in the future. Quite a scary experiment conducted by scientists from the University of Michigan (USA) Steven R. Wilson and Rada Mihalcea – they were able to teach the neural network to predict the actions of...
Is it possible to surprise users with a new social network? Yes, meet Pinterest! We present you with a review of Pinterest – one of the new players in the social networking market, which is gaining popularity at an incredible speed. Having appeared in March...
Effective social media marketing plan requires proper planning and execution. If you’re new to this and expect to see results from a few blog posts and random updates, you might find the whole endeavour very disappointing. Serious marketers know that in order to...
