Digital Marketing Course in Chennai

We are here to EDUCATE, ENGAGE and EMPOWER the new generation of digital marketing professionals. The crux of our training is to show you the way, how businesses can brand themselves on the digital platform. Our digital marketing course in Chennai will help you to plan, develop, implement digital strategies and campaigns such as online marketing, site design, and strategy, social networking, sales funnels, reputation management etc.

A bright career in digital marketing awaits you! Our Certified Digital Marketing Specialist Program will “TRANSFORM YOU” into a complete digital marketer. A complete digital marketing course.

Truly No. 1, World-class Digital Marketing Course in Chennai 

Digital marketing is the promotion of products or services using digital channels to reach consumers. The key objective is to promote brands through various forms of digital media. It extends beyond online mediums to include channels that do not require the use of the internet. It includes mobile phones (both SMS and MMS), social media marketing, display advertising, search engine marketing, and other forms of digital media.

Experts believe that ‘digital‘ is not just yet another channel for marketing, it requires a new approach to marketing and a better understanding of consumer behavior. It requires companies to analyze and quantify the value of downloads of apps on mobile devices, tweets on Twitter, likes on Facebook and so on. Here is where you start using personas.  You will learn ‘Why and How’ you should use them.

Online Marketing can increase your reach tremendously. It can be accessed across a multitude of platforms and at virtually any given time. There are also paid or sponsored promotion strategies that can increase your reach, which can engage your market on a superlative level when executed correctly.

Is there any scope for Digital Marketing

The scope of digital marketing in India is increasing by leaps and bounds. New enterprises are focusing more on digital marketing to boost up their productivity. The recent years have seen significant growth in this realm. Higher salaries, secured job profiles, and broad goals are some of the benefits of online marketing. 

Going the digital route also enables you to attain invaluable insight into your product. By asking questions on social media and blogs or utilizing online polls and surveys, you are able to gauge your audience’s feelings or thoughts on a relevant subject. In this regard, you can see whats right and where you are falling short. The use of web analytics or social listening tools gives you the ability to gauge the degree of interest in an area so you can roll out your strategy in accordance or make the necessary adjustments.

Join us for the best digital marketing course in Chennai and enable yourself to get a profound knowledge of marketing and online promotion. By the end of this course, you will be a digital marketing specialist with the skills to grow your own business, grow a clients business or land your dream job! Covering 16 major marketing topics and packed with practical steps you can apply the strategies right away – this is the most comprehensive digital marketing course available!

New Batches Starts on

April 16, 2018. Book your slots now. Timings available – Morning: 7-9, 10-12, Noon: 2-4, Evening 5-7

Go from Beginner to Advanced

Our digital marketing course modules are frequently updated with the latest happenings in the digital marketing industry.

Lifetime Support

Be it strategies, ideas or anything. You can call us anytime after completion of your training. Your success is “Ours”!

Get Trained By An Expert

Seasoned Sales & Marketing Professional with over 25+ years of experience. Learn both Digital & Traditional marketing techniques. Become a complete Sales Professional.

Certified Digital Marketing Specialist Program

As a digital marketing specialist, you work to initiate successful online campaigns, to translate business goals into increased ROI. You will be adept at evaluating the needs of the market and will understand how and where to get knowledge about consumer trends and demands. You will be responsible for developing the strategy used in marketing a company’s product online. You accomplished this by putting together various online promotions and e-mailing campaigns to get your company’s message out and also performing persona research to discover different ways of reaching your customers. The specialist role has similar objectives and goals as an advertising professional — to boost brand awareness, promote company products or services and to drive prospects to conversions

We provide you with practical activities and insights into the main digital channels. This includes SEO, Social Media Marketing, SMO, PPC, WordPress, Web Analytics, etc.

This digital marketing training will allow you to understand the core theoretical components of online marketing in context and will help when creating an effective digital strategy.

With our guidance, you’ll start creating a digital marketing plan which incorporates the key strategic components and utilizes a variety of digital channels and campaign tactics.

Ready to kickstart a career in digital marketing?

What is in for me?

Through insightful & dynamic lectures, case studies and practical examples, you will get exposure to the newest methods, techniques, and tools to boost your company’s online marketing and brand-building efforts.

Our digital marketing training program and course material have been designed to provide digital & traditional marketers as well as newcomers to marketing, an in-depth knowledge of various aspects of online marketing.

Join us, if you want to do a digital marketing course in Chennai!

You will be able to secure fabulous career opportunities both in India as well as overseas. Whether you aspire to be a digital marketing professional or an entrepreneur, our certification program on offer is full of practical insights and very much career-oriented.

By taking our digital marketing course in Chennai, you will have the ability to prepare an actionable internet marketing strategy for your business. You will have the necessary skills and knowledge to implement an internet marketing campaign immediately.

The Certified Digital Marketing Specialist Program is a sound course of study for anyone engaged in the planning, implementation or measurement of online marketing strategies – or anyone who would like to secure a career in this area. This program is well suited for professionals of all levels and disciplines and will prepare you to assume a more specialist role within the overall marketing realm.

Our bespoke digital marketing program has been stacked into 16 Power-packed modules, to give you a thorough grinding of how to use it for your business success. It’s our “Guarantee” to those hiring you that they are getting well trained, quality marketing professionals.

Search Engine Optimisation
Become a specialist on scaling up on the search engine rankings. Discover the newest on-page and off-page optimization strategies and techniques. Become an authority on keyword research and SEO strategy.

Building Powerful Backlinks
The popularity of your site is among the most crucial things that Google will consider when ranking your site. Building links to your site from 3rd party websites will enhance your online popularity. Discover how to successfully build quality backlinks while complying with Google’s quality standards. Know the various Google algorithmic upgrades.

Search Engine Marketing / PPC Ads
Find out how to successfully manage outstanding PPC campaigns using Google AdWords. Bring traffic that’s relevant, reach your target audience and convert your visitors into customers. Know your USP & CRO.

Video Marketing
The power of visual storytelling, the way to use visuals videos and social media to advertise your brand.

Display Advertising
We spend 95% of our online time reading and participating with posts on websites. Display advertisements allow you to reach prospective clients by placing ads on third-party sites throughout the Internet. Become an authority in display advertisements.

WordPress Webdesign You will be able to build your own WordPress websites by customizing the interface, posts, pages, media, themes, plugins and widgets. Introduction to digital marketing strategy.

Local SEO
This will help you reach your potential clients when they are near your business, ready to buy. Learn the potential of Google My Business (GMB), NAP & Local Directory Listings.

Boost Your Email Marketing Campaigns
Implement powerful behavior-driven email advertising automation that helps your clients and grow your bottom line. Learn how to grow your email list, create email marketing campaigns & Opt-ins utilizing MailChimp.

Enhance Your Online Brand Reputation
Become a specialist in participating with your audience and take charge of your online brand reputation. Discover how to interact, connect and engage with your potential customers in a meaningful way.

Facebook Marketing
Target only the perfect audience. Filter your audience by location, interests, age, profession,… Facebook’s comprehensive targeting gives a huge control over costs and permits you to maximize your Return On Investment (ROI). Discover how to successfully manage Facebook campaigns. Case studies of effective Facebook marketing campaigns.

Master Google Analytics
Listen to your clients. They are telling you what they need each time they come to your site. Benefit from these useful insights to understand your audience’s behavior. Digital marketing analytics making sense of customer information in a digital world.

How you benefit from our digital marketing training

On completion of this digital marketing course in Chennai, you will have a thorough understanding of the significance of the Internet and e-commerce industry. You will understand the business relevance of digital communication channels like display advertising, email marketing, and social media marketing. You can apply these techniques to develop a digital marketing strategy or a digital marketing plan, in which you evaluate and use information technology to improve customer relationships. You will have the ability to identify and evaluate emerging technologies and other digital innovations.

All of the 16 modules are masterclasses that will teach you the fundamentals and core of each topic, enabling you to use the knowledge and skills obtained straight away. The program provides a deep understanding of the key components for building successful digital marketing campaigns using the appropriate social media channels, strategies, and tools.

You will learn the 4 L’s of the successful lead generation process. This will help you to run-push your business or company towards success and huge profits. This 4-layered strategy consists of Lead Capture, Lead Magnets, Landing Page Conversion, as well as Lead Scoring. You will learn to generate more leads by using lead generation tools and understand how to create best landing pages to create more leads.

Our course will prepare you to appear for multiple digital marketing certifications viz. Google AdWords – Fundamentals, Search Advertising, Display Advertising, Video Advertising, Mobile Ads, Google Analytics, Mobile Site Developer & Bing Ads by Microsoft.

Join the best digital marketing course in Chennai!

Digital Marketing Jobs In Chennai For Freshers

According to a recent report published within the leading daily, The Times of India, digital marketing can produce 1.50 Lakh jobs in India. Now, this is really a large figure and one which will undoubtedly bring joy to those trying to create a fruitful career during this rising field. As per the report, the rise in number of e-commerce ventures, increasing smartphone/internet usage and the growing realization of social media’s impact have created a decent demand for digital promoting professionals. Unfortunately, there is lack of skilled and experienced professionals who will do justice to the varied job profiles within the digital promoting domain.

But the brighter aspect of the situation is that jobs can be descending within the times to come back. Also, since there is lack of experienced professionals, there is a good demand for freshers, especially in the startups, budding digital marketing agencies and little businesses. The best thing regarding the sphere is that its doors square measure hospitable freshers from all tutorial backgrounds-whether arts, science, management or technology. What you need could be a passion to be told and grow.

Specialization areas in Digital Marketing

Digital marketing is a versatile and complete field that covers numerous niches and every niche needs a specialist to handle the work demands. Let us take a glance at them:

1. Search Engine OptimizationSearch Engine Optimization is an organic (unpaid) method of improving the ranking of web pages and their visibility on various search engines such as Google, Yahoo, Bing, etc. Optimizing webpages is a very vital aspect of Digital Marketing.

2. Search Engine MarketingAnother method of increasing the visibility of web pages is through sponsored placements and advertising. SEM specialists should know how to run PPC campaigns, how to purchase traffic through paid search listing to maximize visibility of web pages on search engines.

3. Social Media Marketing: Social Media Marketing is gaining a lot of popularity with social media sites like Facebook, Twitter, LinkedIn, Pinterest and others. A good digital marketer should know how to harness the power of social media to market the brand image of the company.

4. Email Marketing: As it is important to engage your customers and leads with your brand, many organizations send periodic newsletters, email campaigns, autoresponders to its subscribers in order to keep them updated with new products/services added or anything worth sharing.

5. Mobile Marketing: More and more people are going mobile. Smartphones have become very trendy among all age groups. Mobile marketing provides instant updates, promo offers and information of customers’ interests. A person needs to be a mobile freak to get into mobile marketing.

6. Web Analytics: Web Analytics is a very interesting aspect of digital marketing which involves traffic analysis, business and market research and enhancing the website traffic. For instance, Google Analytics gives a great insight into how your website is working.

The average pay for a Digital Marketing Manager is Rs 4,09,607 per year. Most people move on to other jobs if they have more than 10 years’ experience in this field. Experience strongly influences income for this job. The highest paying skills associated with this job are Strategic Marketing, Online Marketing, Social Media Optimization, Google Analytics, and Search Engine Marketing (SEM).

Digital Marketing Areas/Careers:

Digital marketing is a vast field with a variety of areas and segments such as Social media, Content writing, Email marketing, SEO/SEM, Data Analysis, Designing, and much more…To get into Digital Marketing, you need to identify your interests and strengths in order to make a right decision to specialize into a particular area of Digital Marketing. Yes, it is good to get a basic and general knowledge of all the areas encompassing digital marketing, but specialization in one or more fields is the need of the hour.