Home

Digital Marketing Course in Chennai

6 Weeks, Mon-Sat, 2 Hours/day, 1:1, 3 students/ batch with 16 POWER-PACKED modules. Internet Marketing Handbook. Domain access for 2 months. Online study materials. 8+ Certifications. 100% Placement Focused Training. Investment Rs.15,000/-. Avail 10% 1st Anniversary discount. {Our Promise – we transform you to a complete digital marketing specialist.}

DIGITAL MARKETING COURSE IN CHENNAI

YES. Your search for a world-class digital marketing training in Chennai ends here.

The world is now digitized, and organizations are realizing the value of reaching consumers through the electronic medium. It’s no wonder that top companies are spending more than 50% of their marketing budget on digital media thus enabling customers to use social and mobile platforms to research and use the best products and services.

Join SKARTEC and empower yourself to gain a profound knowledge on online marketing and promotion with our advanced digital marketing training program.

You will be able to comprehend the difference between online marketing and traditional marketing, understand the advantages of digital over traditional marketing, importance of internet marketing today and how it will benefit your customers after completion of the course.

16 POWER PACKED MODULES

We bring you a bespoke digital marketing training program that has been stacked into 16 power-packed modules, to give you a thorough understanding on how to use it for your business success.

From search engine optimization, search engine marketing, online marketing strategy, market analytics, developing content strategy to understanding about email marketing, social media marketing and website development, our in-depth course with live practicals and case studies will give you the necessary skills to plan and launch successful marketing strategies. We give you world-class digital marketing training & coaching. It’s our guarantee to any company who is going to hire you that they are getting well trained, quality digital marketing professionals.

Get in touch with us to understand how our program can benefit you or your organization.

Book Your Slots Now!

Next batch starts on January 4th, 2018.

Morning: 7:30 to 9:30, 11:00 to 1:00 PM, Evening: 4:00 to 6:00 & 7:30 to 9:30 PM

Graduates

who wish to fast-track their career and enhance their status in the job market.

Professionals

who need to understand digital advertising or get more from their marketing channels.

Business owners

who need to optimize online channels for developing their business.

OUR DIGITAL MARKETING PROGRAM DELIVERS RESULTS

The crux of our digital marketing course is to show you the way, how companies and businesses can brand themselves in the online platform. We train you to use best marketing and analytical tools to build your strategy and believe this is the best way for you to get started on. You will be able to plan, develop and execute digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and other deliverables.

Our training will prepare you to appear for multiple digital marketing certifications viz. Google AdWords Fundamentals, Search Advertising, Display Advertising, Video Advertising, Mobile Ads, Google Analytics, Mobile Site Developer & Bing Ads (Microsoft).  We are one of the best internet marketing institutes in Chennai. Having just completed 1 year in Chennai, our students are most sought after by corporates & startups.

Digital Campaign Optimization

Learn the ways to optimize a campaign to make it more profitable, drive more clicks, get more impressions, etc. You really need to know the budgets, placements, timing, and platforms.

Inbound Marketing

Finding ways to bring people into your space, rather than outbound advertising. The ability to strategize and come up with ways to use content, marketing funnels, and automation to draw people in.

Marketing Funnels

You have to understand the whole marketing funnel – from the top to bottom. People who are not yet aware, people who just became aware, people who are considering, and people who are about to buy.

Ready to kickstart?

Get in touch, or register for a demo

SKARTEC – Your BluePrint to online marketing success

This training program offers a deep understanding of the key elements for building successful digital marketing campaigns using the appropriate social media and digital channels, strategies, and tools. The course highlights multiples case studies and introduces you to the core techniques in digital marketing, helping all the participants to apply the best digital practices in their own strategies.

That said, the future of marketing is undoubtedly going digital. There is a high demand for digital marketing professionals in all sorts of companies. And, in India there’s an excellent scope and growing demand for quality marketing professionals. Join us and experience the complete transformation to a digital marketing specialist.

Search Engine Optimisation
Become a specialist on scaling up on the search engine ranks. Discover the latest on-page and off-page optimization strategies and techniques. Become an expert in keyword research and SEO strategy.

Link Building Tactics
Popularity of your website is among the most significant things that Google will consider when ranking your website. Building links to your website from 3rd party sites will improve your online popularity. Find out how to successfully build quality backlinks while complying to Google’s quality criteria. Understand the different Google algorithmic updates.

Search Engine Marketing
Learn how to successfully handle outstanding PPC campaigns using Google AdWords. Bring traffic that is relevant, reach your target audience and convert your visitors into customers. Understand your USP & CRO.

Display Advertising
We spend 95% of our online time reading and engaging with articles on sites. Display advertisements lets you reach potential clients by putting ads on third party websites throughout the Internet. Become an authority in display advertising.

WordPress Webdesign
You will be able to build your own WordPress websites by customizing interface, posts, pages, media, themes, plugins and widgets.

Local SEO
This will help you reach your potential clients when they are near your business, ready to buy. Learn the potential of Google My Business (GMB), NAP & Local Directory Listings.

Email Marketing
Implement powerful behavior-driven email marketing automations that help your customers and grow your bottom line. Learn how to grow your email list, create email marketing campaigns & Opt-ins using Mailchimp.

Online Reputation Management
Become a specialist in engaging with your audience and take control of your online brand reputation.  Find out how to interact, connect and engage with your potential clients in a meaningful manner.

Facebook Marketing
Target only the ideal audience. Filter your audience by location, interests, age, profession,… Facebook’s comprehensive targeting gives a enormous control over prices and lets you maximize your Return On Investment (ROI).  Find out how to successfully handle Facebook campaigns. Case studies of successful facebook marketing campaigns.

Web Analytics
Listen to your clients. They’re telling you what they need each time they come to your website.  Benefit from these helpful insights to understand your audience’s behaviour. Interpret the metrics and dimensions.

1 course – Multiple Job Avenues

Run by a experienced sales & marketing professional,  we offer training sessions and workshops in search engine optimisation (SEO) and social media, including Twitter and LinkedIn. The aim of our digital marketing course is to give participants the complete knowledge and confidence to create and implement successful and effective online strategies.

The average salary of a digital marketer in Chennai is Rs. 4 Lacs per year. The highest paying skills associated with this job are Internet Marketing, Search Engine Optimisation, Strategic Marketing, Social Media Marketing and Web Analytics.

LEARN THE TOOLS OF THE TRADE

Digital Marketing Jobs In Chennai For Freshers

According to a recent report published within the leading daily, The Times of India, digital marketing can produce 1.50 Lakh jobs in India. Now, this is really a large figure and one which will undoubtedly bring joy to those trying to create a fruitful career during this rising field. As per the report, the rise in number of e-commerce ventures, increasing smartphone/internet usage and the growing realization of social media’s impact have created a decent demand for digital promoting professionals. Unfortunately, there is lack of skilled and experienced professionals who will do justice to the varied job profiles within the digital promoting domain.

But the brighter aspect of the situation is that jobs can be descending within the times to come back. Also, since there is lack of experienced professionals, there is a good demand for freshers, especially in the startups, budding digital marketing agencies and little businesses. The best thing regarding the sphere is that its doors square measure hospitable freshers from all tutorial backgrounds-whether arts, science, management or technology. What you need could be a passion to be told and grow.

Specialization areas in Digital Marketing

Digital marketing is a versatile and complete field that covers numerous niches and every niche needs a specialist to handle the work demands. Let us take a glance at them:

1. Search Engine OptimizationSearch Engine Optimization is an organic (unpaid) method of improving the ranking of web pages and their visibility on various search engines such as Google, Yahoo, Bing, etc. Optimizing webpages is a very vital aspect of Digital Marketing.

2. Search Engine MarketingAnother method of increasing the visibility of web pages is through sponsored placements and advertising. SEM specialists should know how to run PPC campaigns, how to purchase traffic through paid search listing to maximize visibility of web pages on search engines.

3. Social Media Marketing: Social Media Marketing is gaining a lot of popularity with social media sites like Facebook, Twitter, LinkedIn, Pinterest and others. A good digital marketer should know how to harness the power of social media to market the brand image of the company.

4. Email Marketing: As it is important to engage your customers and leads with your brand, many organizations send periodic newsletters, email campaigns, autoresponders to its subscribers in order to keep them updated with new products/services added or anything worth sharing.

5. Mobile Marketing: More and more people are going mobile. Smartphones have become very trendy among all age groups. Mobile marketing provides instant updates, promo offers and information of customers’ interests. A person needs to be a mobile freak to get into mobile marketing.

6. Web Analytics: Web Analytics is a very interesting aspect of digital marketing which involves traffic analysis, business and market research and enhancing the website traffic. For instance, Google Analytics gives a great insight into how your website is working.

The average pay for a Digital Marketing Manager is Rs 4,09,607 per year. Most people move on to other jobs if they have more than 10 years’ experience in this field. Experience strongly influences income for this job. The highest paying skills associated with this job are Strategic Marketing, Online Marketing, Social Media Optimization, Google Analytics, and Search Engine Marketing (SEM).

Digital Marketing Areas/Careers:

Digital marketing is a vast field with a variety of areas and segments such as Social media, Content writing, Email marketing, SEO/SEM, Data Analysis, Designing, and much more…To get into Digital Marketing, you need to identify your interests and strengths in order to make a right decision to specialize into a particular area of Digital Marketing. Yes, it is good to get a basic and general knowledge of all the areas encompassing digital marketing, but specialization in one or more fields is the need of the hour.

Enhancing your SEO with Video

As more organisations begin their own particular recordings to build purchaser engagement, it is imperative to consider how Video can likewise bolster your SEO methodology – done accurately, it can have a genuine effect.

Be helpful

Keep in mind web search tools need to furnish web clients with a decent affair by delivering helpful substance in light of hunt questions. This is the same for video, and much like your site, your video might be generally welcomed on the off chance that it comprises of good or drawing in visual substance or data.

Utilise your own site

Despite the fact that YouTube is the second biggest web index on the planet, with more individuals utilising it for everyday research and instructional exercises, I suggest that all organisations that have created video content host that substance all alone site. Not just will you expand web activity as and when you share the video on your online networking stages, however you may likewise climb a couple puts in Google, as the web index remunerates your site for facilitating great and drawing in video content.

YouTube mysteries

With a promptly drew in gathering of people of 1 billion clients for every day, YouTube gives an inconceivable stage to contacting new clients. Making your own particular YouTube channel with mystery video clasps will empower you to take advantage of this mass gathering of people, while driving them back to your site to watch the video in full.

Video becomes famous online

As video is more captivating than composed substance, it is much more prone to be shared via web-based networking media. For the fortunate ones, this is the begin of something circulating around the web – hence it is crucial to guarantee you generally incorporate a connection back to the wellspring of your video, i.e. your site, to increment both web movement and your position inside the SERPs.

For the geeks

Obviously there are numerous more specialised things you can do to bolster your SEO technique when making and posting video, from guaranteeing every one has its own particular individual point of arrival for ordering, to adding the video transcript to html of the page where it is facilitated.

AdWords Video Advertising Exam

SEO Trends for 2017

Search Engine Optimisation Course

Prioritizing your SEO Checklist

Google Mobile Sites Exam