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Digital Marketing Course in Chennai

Program Highlights: 16 POWER-PACKED modules, Mon-Sat, 2 Hours/day, 1:1 mentoring. 3 students batch. Internet Marketing Handbook. Domain access for 2 months. Online study materials. 8+ Certifications. 100% Placement Focused Training. Investment Rs.15,000/-. Avail 10% 1st Anniversary discount. We transform you to a digital marketing specialist.

DIGITAL MARKETING COURSE IN CHENNAI

YES. Your search for a world-class digital marketing training in Chennai ends here.

The world is now digitized, and organizations are realizing the value of reaching consumers through the electronic medium. It’s no wonder that top companies are spending more than 50% of their marketing budget on digital media thus enabling customers to use social and mobile platforms to research and use the best products and services.

Join SKARTEC and empower yourself to gain a profound knowledge on online marketing and promotion with our advanced digital marketing training program.

You will be able to comprehend the difference between online marketing and traditional marketing, understand the advantages of digital over traditional marketing, importance of internet marketing today and how it will benefit your customers after completion of the course.

16 POWER PACKED MODULES

We bring you a bespoke digital marketing training program that has been stacked into 16 power-packed modules, to give you a thorough understanding on how to use it for your business success.

From search engine optimization, search engine marketing, online marketing strategy, market analytics, developing content strategy to understanding about email marketing, social media marketing and website development, our in-depth course with live practicals and case studies will give you the necessary skills to plan and launch successful marketing strategies. We give you world-class digital marketing training & coaching. It’s our guarantee to any company who is going to hire you that they are getting well trained, quality digital marketing professionals.

Get in touch with us to understand how our program can benefit you or your organization.

Book Your Slots Now!

Next batch starts on January 4th, 2018.

Morning: 7:30 to 9:30, 11:00 to 1:00 PM, Evening: 4:00 to 6:00 & 7:30 to 9:30 PM

Graduates

who wish to fast-track their career and enhance their status in the job market.

Professionals

who need to understand digital advertising or get more from their marketing channels.

Business owners

who need to optimize online channels for developing their business.

OUR DIGITAL MARKETING PROGRAM DELIVERS RESULTS

The crux of our digital marketing course is to show you the way, how companies and businesses can brand themselves in the online platform. We train you to use best marketing and analytical tools to build your strategy and believe this is the best way for you to get started on. You will be able to plan, develop and execute digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and other deliverables.

Our training will prepare you to appear for multiple digital marketing certifications viz. Google AdWords Fundamentals, Search Advertising, Display Advertising, Video Advertising, Mobile Ads, Google Analytics, Mobile Site Developer & Bing Ads (Microsoft).  We are one of the best internet marketing institutes in Chennai. Having just completed 1 year in Chennai, our students are most sought after by corporates & startups.

Digital Campaign Optimization

Learn the ways to optimize a campaign to make it more profitable, drive more clicks, get more impressions, etc. You really need to know the budgets, placements, timing, and platforms.

Inbound Marketing

Finding ways to bring people into your space, rather than outbound advertising. The ability to strategize and come up with ways to use content, marketing funnels, and automation to draw people in.

Marketing Funnels

You have to understand the whole marketing funnel – from the top to bottom. People who are not yet aware, people who just became aware, people who are considering, and people who are about to buy.

Ready to kickstart?

Get in touch, or register for a demo

SKARTEC – Your BluePrint to online marketing success

This training program offers a deep understanding of the key elements for building successful digital marketing campaigns using the appropriate social media and digital channels, strategies, and tools. The course highlights multiples case studies and introduces you to the core techniques in digital marketing, helping all the participants to apply the best digital practices in their own strategies.

That said, the future of marketing is undoubtedly going digital. There is a high demand for digital marketing professionals in all sorts of companies. And, in India there’s an excellent scope and growing demand for quality marketing professionals. Join us and experience the complete transformation to a digital marketing specialist.

Search Engine Optimisation
Become a specialist on scaling up on the search engine ranks. Discover the latest on-page and off-page optimization strategies and techniques. Become an expert in keyword research and SEO strategy.

Link Building Tactics
Popularity of your website is among the most significant things that Google will consider when ranking your website. Building links to your website from 3rd party sites will improve your online popularity. Find out how to successfully build quality backlinks while complying to Google’s quality criteria. Understand the different Google algorithmic updates.

Search Engine Marketing
Learn how to successfully handle outstanding PPC campaigns using Google AdWords. Bring traffic that is relevant, reach your target audience and convert your visitors into customers. Understand your USP & CRO.

Display Advertising
We spend 95% of our online time reading and engaging with articles on sites. Display advertisements lets you reach potential clients by putting ads on third party websites throughout the Internet. Become an authority in display advertising.

WordPress Webdesign
You will be able to build your own WordPress websites by customizing interface, posts, pages, media, themes, plugins and widgets.

Local SEO
This will help you reach your potential clients when they are near your business, ready to buy. Learn the potential of Google My Business (GMB), NAP & Local Directory Listings.

Email Marketing
Implement powerful behavior-driven email marketing automations that help your customers and grow your bottom line. Learn how to grow your email list, create email marketing campaigns & Opt-ins using Mailchimp.

Online Reputation Management
Become a specialist in engaging with your audience and take control of your online brand reputation.  Find out how to interact, connect and engage with your potential clients in a meaningful manner.

Facebook Marketing
Target only the ideal audience. Filter your audience by location, interests, age, profession,… Facebook’s comprehensive targeting gives a enormous control over prices and lets you maximize your Return On Investment (ROI).  Find out how to successfully handle Facebook campaigns. Case studies of successful facebook marketing campaigns.

Web Analytics
Listen to your clients. They’re telling you what they need each time they come to your website.  Benefit from these helpful insights to understand your audience’s behaviour. Interpret the metrics and dimensions.

1 course – Multiple Job Avenues

Run by a experienced sales & marketing professional,  we offer training sessions and workshops in search engine optimisation (SEO) and social media, including Twitter and LinkedIn. The aim of our digital marketing course is to give participants the complete knowledge and confidence to create and implement successful and effective online strategies.

The average salary of a digital marketer in Chennai is Rs. 4 Lacs per year. The highest paying skills associated with this job are Internet Marketing, Search Engine Optimisation, Strategic Marketing, Social Media Marketing and Web Analytics.

LEARN THE TOOLS OF THE TRADE

Growing your business via social media

You can develop your business using social media. But it all starts with being active on the social networks that matter and never let the customers forget about you. One way to continue reminding them that you’re still around is to make some noise on your social pages.

As a business owner, you should at least have a basic working knowledge of what social media marketing is all about. You should know how to connect with people, especially your target market, through social media, to create excellent content that moves people to act, and to create relationships.

Social media marketing is about communicating with your target audience, informing them about your business, and eventually getting them involved. It could produce customer feedback, leads, and the opportunity to give them excellent customer service. But you will not get the response that you are hoping for unless you share your information the right way.

There are a few steps that you need to follow if you want to use social media to help your business grow.

DEVELOP A STRATEGIC PLAN: Social media marketing must be executed with a strategy that encompasses your goal and the measures of success. The best plan is to develop social media engagement. It should include how frequently you are going to produce content, what the voice of the business will be, and what response you expect to get from the people. It is not about hard selling, but about forging relationships. Do not overdo your sales pitch. Instead, try to gain your audience’s trust.

 STIR THE INTEREST OF YOUR POTENTIAL CUSTOMERS: Monitor and update your social media accounts regularly so as not to neglect the queries, comments and even complaints of your potential customers or existing ones. Timely responses are necessary to lower the chances of ruining customer relationships. It would be even better to attract your customers’ attention using visuals, such as beautiful or funny photos, which are often easy to share. Hone your timing in joining conversations. You can also look for the latest object of your customers’ affection by searching for #hashtags, Facebook posts, or tweets.

 BUILD A SOCIAL MEDIA COMMUNITY FOR GREAT PROJECTS: Social media marketing can be used for the long haul. You can maximize its potentials if you get help from a social media community, such as Facebook, Twitter, or LinkedIn, who shares the same interests as you do. You can convince friends and their friends and colleagues to join that community, but as it grows, rules must be established.

 BLOG, BLOG, BLOG: Blogging is a proven effective tool in social media marketing. Your blog serves as your home base with your Facebook, Twitter, and other social media sites serving as feeders that bring traffic to your blog. Every new blog brings new sales and traffic opportunities. The typical consumer behavior is to read about 10 blogs before making a buying decision.

 ENGAGE THROUGH SOCIAL MEDIA: If you’re on social media, be prepared to interact with followers. This means starting conversations, responding to questions, and being friends with your customers online. Use it to forge relationships.

 AVOID HARD SELLING: Do not abuse the social media sites as your avenue for selling. Instead, focus more on engaging your followers instead of bombarding them with calls to action do something for you, if you don’t want them to stop following you.

Whatever social media outlet becomes popular over the years, one thing is for sure – social media marketing will always be useful to businesses and marketers.

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